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Nothing Personal: A Boot, A Sausage And Other Famous (and Not So Famous) Promotional Cars

Nothing Personal: A Boot, A Sausage And Other Famous (and Not So Famous) Promotional Cars
Nothing Personal: A Boot, A Sausage And Other Famous (and Not So Famous) Promotional Cars

Video: Nothing Personal: A Boot, A Sausage And Other Famous (and Not So Famous) Promotional Cars

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People who dress in full-length costumes of bunnies, bears or minions at the whim of their employers are worthy of sympathy - the job is so-so. And we also have similar feelings for cars, which have been turned into “don’t understand what” in the name of advertising and attracting customers. And only sometimes - in very, very rare cases - blotters are not only ugly, but also curious. We remembered several of them.

Chevrolet Peters Bros.

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

Long before the Volkswagen Caddy and Citroen Berlingo hit the market, the word “heel” was successfully applied to a car. In the 20s of the last century, such a wonderful shoe drove around San Francisco, advertising - guess what? - right: the shoe shop of some brothers Peters. They built a lacquered sneaker on the chassis of an inexpensive Chevrolet 490, and it was used not only for advertising purposes, but also for delivering completed orders to customers.

"Autobots" on wheels have not lost their relevance 100 years later. Just take a look at the Ford F-250 disguised as the American LL Bean hunting shoe. A good idea has no statute of limitations, does it?

Freixenet

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

Does anyone else doubt that alcoholic drinks and cars can be friends? The Spanish brand "Frechenet", famous for its champagne (or, more correctly, cava), actively used cars for outdoor advertising back in the 20s of the last century. It's simple - you take the chassis of the premium "Hispano-Suiza" (kava from "Frechenet" is also not cheap!) And on top you install the body in the form of a huge bottle of sparkling wine. To make it easier for the driver and passenger to climb inside, the sides are carefully provided with footrests in the form of wine glasses.

This "Hispano-Suiza" was specially built for the world exhibition in Barcelona in 1929, but the car was carefully preserved to this day and today it flaunts at the Frechenet headquarters in the town of Sant Sadurni d'Anoia.

Wienermobile

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

It is one of the most famous promoters in the world, if not the most famous at all. Back in the 19th century, Oscar Mayer, a German immigrant who settled in Chicago, started the business from a small butcher's shop, turning it into a huge chain of eateries. In 1936, on the advice of his nephew, Oscar built the first hot dog on wheels. It is based on the chassis of a small pickup truck, a standard International engine plus a body in the form of a huge sausage. The four-meter hot dog had headlights, an acceptable view, and most importantly - license plates! Oscar Mayer himself occasionally drove into the city in Vienna Sausage and handed out hot dogs on the streets of Chicago.

After the Second World War, the number of hotdog cars only grew, and even convinced vegetarians recognized their appearance as a classic example of modern design.

Zippo

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

Shaping a car into the shape of a beer can or a bottle of sparkling wine is a surface idea. But try building a lighter maker! What are you saying? "Hold my beer" ?!

In 1948, by order of the Zippo brand, the majestic Chrysler NewYorker was turned into such a beauty. The hood and trunk of the Newyorker were left unchanged, but instead of the interior they stuck a stylized petrol lighter with an iconic design. It is a pity that the bulky central part of the Chrysler Zippo was motionless: it was considered impossible to make the upper part of the "lighter" reclining. But even in this form, the "zippomobile" successfully traveled all over the American states on a promotional tour. And there was no place where the drivers of this thing weren't annoyed by bridges and tunnels - no surprise given the height of the custom Newyorker.

Traces of the "lighter car" are lost in the 50s, however, in 1988, in a fit of nostalgia, Zippo will order a replica of the original.

Bertram Mills tent circus

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

The competition between "traveling" circuses at one time was so fierce that one had to fight to attract the public even with such unconventional methods.It's hard not to notice on the street a yellow Land Rover Mk.I driven by … an elephant ?!

Of course, the elephant Cam, who was listed in the troupe of the famous circus tent of Bertram Mills, is a dummy. The real Land Rover driver sat in a cramped booth in the rear of the car and, thanks to the duplicated controls, could somehow accelerate, brake and turn. He had to navigate through a small cutout in the booth, best of all from which, sorry, the elephant's ass was visible …

It is unknown how many viewers ended up buying Bertram Mills' exquisite promo, but the elephant car was appreciated by Land Rover fans. The restored circus car is now in the Dunsfold collection, the world's largest collection of British off-road vehicles.

Outspan Orange Car

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

Looking at the scanty wheelbase of the well-known orange car at the time, it can be assumed that it was built on the frame of a supermarket trolley. Not really. The machine, which advertised Outspan citrus in Europe in the 70s, was created by a specialized studio Brian Waite Enterprise, and the auto orange is based on the chassis of the original Mini. Rather, fragments of it - in particular, the front and rear subframes - are connected to a custom and rather primitive space frame.

With a wheelbase of just 1 m 21 cm and no overhangs, the turning radius of this car was incredibly small. To facilitate the unsweetened share of the driver, "Orange" was equipped with an automatic transmission, and to improve stability, it was necessary to place almost a centner of ballast. Only in this way was the "orangemobile" able to get rid of the tendency to roll over every half a minute …

Datel Communications

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

A completely new meaning for the concept of "mobile phone" in the mid-70s was offered by the marketing department of the American telephone company Datel Communications. The main character in the company's advertising is a superhero named Teleman, who tirelessly drives around in his "Telecar" - all so that the company's customers pay less for phone calls.

Do you think it was a mock-up? Not! A red car phone with a huge keypad really exists. It is built on the basis of the VW Beetle (blue if you are interested), its body (or is it the body?) Is made of aluminum panels, and the buttons are plywood. It is not known whether it is possible to call this phone, but it accelerates to 100 km / h without any problems.

Cadbury

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

Minis and Volkswagens are not alone in the blotting industry. Hypertrophied chocolate egg "Cadbury" (British analogue of the more famous in our area "Kinder Surprise") is based on the chassis of the Bedford Rascal van, in the rest of the world, except for Great Britain, known as the Suzuki Carry. The chocolate egg on wheels was so popular at the time that the British (but what else ?!) scale model maker Corgi Toys released a toy version of this promoter.

Star Wars

Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars
Nothing personal: a boot, a sausage and other famous (and not so famous) promotional cars

Every time lightsabers start ringing in theaters, Nissan rolls out a cavalcade of scrollers, stylized as vehicles from the Star Wars universe. It has already become a tradition, but not to say that it is especially kind. Or successful. Despite all the efforts, the starships from "Qashqai" and "X-Trails" are not that very cool. Efforts and perseverance can only be appreciated here.

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